Quest™ Launches NEW Quest Cheese Crackers, A Protein-Forward Snack Made with Real Cheese

Quest Partners with World-Renowned Artist and DJ, Steve Aoki, to Bring Great Tasting, Athlete-Worthy Nutrition to Everyone

DENVER, Jan. 24, 2023 /PRNewswire/ — Quest™, part of The Simply Good Foods Company (Nasdaq: SMPL), is launching new Quest Cheese Crackers in Cheddar Blast, a seasoned crunchy cracker bursting with real cheese flavor, and delivering the kind of crunch consumers crave. With 10g of protein and 5g of net carbs per serving, Quest Cheese Crackers are a savory addition to the robust portfolio of Quest products, all grounded in the brand’s mission of providing great taste, and athlete-worthy nutrition for everyone.

Quest™ Launches NEW Quest Cheese Crackers, A Protein-Forward Snack Made with Real Cheese

To celebrate the new product, Quest is teaming up with Steve Aoki, two-time GRAMMY-nominated artist, DJ, producer, Dim Mak Records founder, and loyal Quest fan. Together with Aoki, Quest is launching the #QuestCheeseParty Challenge on TikTok. The Challenge asks consumers to duet with Aoki and show their biggest smile for a chance to win limited edition Dim Mak x Quest merchandise, Quest Cheese Crackers and more.

“I’m often on the road performing all over the world, and I discovered Quest Protein Bars years ago because they were a tasty way to get protein in and fuel my busy lifestyle. I love their new Cheese Crackers as I can snack on these when I’m working and I get a satisfying cheesy crunch with protein to keep my energy up,” said Steve Aoki. “I love bringing experiences to fans that incorporate music and authentic self-expression, which is why I’m so excited to kick off the #QuestCheeseParty Challenge.”

To enter the Challenge, which begins today and ends on February 14, 2023, consumers should visit tiktok.com/@steveaoki and post a duet with Aoki, showing their cheesiest smile and use the official hashtag #QuestCheeseParty. Consumers must tag @SteveAoki and @QuestNutrition in their post.

Official rules and details at…

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